We believe that going digital is crucial for every business landscape because no one in this world who doesn’t have a mobile phone or never surfing on the Internet. Thus, considering how pivotal it is, we made five reasons why you should turn your company into a digital one.
Going digital means every landscape of all business platform, including marketing field. We have seen many companies use digital marketing to get connected with either your past client or potential client. Digital marketing is a marketing landscape when you should get creative, especially on the content. Take an example: blogging. Providing clients with articles related to your company or your products will give them information about what they need and (purposely) invite them to buy your products. Also, going digital means you can track your target market by using web analytic services such as Google Analytics. By using that site, it helps you to know your market niche and you can engage with your clients more efficient.
How long does it take to go to another office to meet your colleague? Or how much time you spend for going to the storage room, searching for a document that you’re looking for, like searching needle in a haystack? It should be wasting your time thus going digital is the solution. All you need to do is log in into your cloud-based database system, find the document you’re looking for from a couple of typing, and voila! Your job is done in mere minutes. Digital system also simplifies your communication with another employee. Cloud-based communication software for internal is the best option to communicate easier with your colleague.
People nowadays use Google to search products or services they want to buy, thus going digital is a must. You want your potential buyer know your product and when your website is on the first page of Google’s search engine, then the change of people buying your product would be huge. Also, according to a survey conducted in 2012, 89 percent of consumers will search for the products or services before purchasing them. In short, it’s important to keep your product accessible through Google.
Again, similar to point number two, going digital will lessen your headache in managing tons of office document. Simply using Digital Data Storage (DDS) to save all of the documents safely. Also, don’t worry about hackers intruding your company’s confidential data because the rapid leverage of technology will secure your data with a powerful cyber-security system. There are many advantages for turning into a paperless office, and one of the most important advantages is, it will lessen space in your office. You won’t need a special room for data storage. You can just make a cloud-based DDS in order to solve your workspace problem.
By going digital, you can communicate with your customer easier! Chatting feature on your website would be more than enough to engage with your buyers. Don’t forget to provide your company’s email address and geographical location of your office, Also, you need a strategy to make your customer know your products. To do so, you can create a detailed information of your products or what you should buy next on your website. Many e-commerce websites have used this method, e.g. Amazon or eBay.
Are you ready going digital?
If you want to take the opportunity, 41studio provides the services to make your company into a digital one! We are a full stack of experienced developers who will help you to add features into your website and other system to make your develop your business. Call us right away!